Starbucks's struggles take over in 2024 as coffee giant faces sales decline
The collapse of Starbucks is truly insane: 1. Company wide same store sales fell 4% and traffic fell 6% this quarter 2. In China, same store sales plunged 11% with an 8% decline in the average order 3. International same store sales FELL 6% while a 1.4% GAIN was expected 4.
